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E-commerce growth: How much has e-commerce grown over the years?

By: Robin Geuens
Last updated: April 1, 2025
Fact Checked

Research highlights: Global e-commerce sales are projected to hit $8.03 trillion by 2027 and $6.88 trillion by 2025. Asia and the Americas make up for 80% of the global retail ecommerce sales. Food e-commerce is set to become the biggest segments by 2029, with $1.23 trillion in sales.

Related research: Shopping cart abandonment rate 2024


E-commerce growth: How much has e-commerce grown over the years?

  • By 2027, e-commerce sales around the world are expected to hit $8.03 trillion, and $6.88 trillion by 2025

  • From 2017 to the projected numbers in 2027, global e-commerce sales are set to grow by $5.65 trillion

  • The COVID-19 pandemic gave e-commerce a big boost in 2020, with a record-breaking growth of $897 billion in just one year

  • After the 2020 surge, the growth rate slowed down in 2021 to 17.42%, but e-commerce still added nearly $740 billion compared to the year before

  • The slowest growth in this data set happened in 2022, with a modest 6.48% increase, adding $323 billion to reach $5.31 trillion

  • E-commerce sales first crossed the $5 trillion mark in 2022, reaching $5.31 trillion

  • From 2024 to the projected 2027, global e-commerce sales are expected to grow by $1.70 trillion

  • Looking at the big picture, global e-commerce sales have grown nearly six times from $1.34 trillion in 2014 to the projected $8.03 trillion in 2027

Year

E-commerce sales worldwide

% growth

2027

8.03T

↑ 7.59%

2026

7.47T

↑ 8.6%

2025

6.88T

↑ 8.63%

2024

6.33T

↑ 9.44%

2023

5.78T

↑ 8.91%

2022

5.31T

↑ 6.48%

2021

4.99T

↑ 17.42%

2020

4.25T

↑ 26.77%

2019

3.35T

↑ 12.37%

2018

2.98T

↑ 25.19%

2017

2.38T

↑ 29.11%

2016

1.85T

↑ 19.19%

2015

1.55T

↑ 15.87%

2014

1.34T

E-commerce revenue by region

  • Asia is leading the pack in the global online shopping scene, bringing in about $1.97 trillion in 2024. That's 47.90% of the world's total e-commerce revenue

  • The Americas come in second, with $1.44 trillion, which is 34.86% of the global e-commerce earnings for 2024

  • Europe is next, expecting to make $632.7 billion from online retail, which is about 15.37% of the global share.

  • Australia & Oceania are projected to earn $42.7 billion in 2024, which is 1.04% of the global e-commerce revenue, showing that their market is smaller compared to other regions.

  • Africa has the smallest slice of the e-commerce pie in 2024, with an estimated $34.6 billion, making up just 0.84% of the global total.

  • Together, Asia and the Americas are responsible for over 80% of the world's online shopping revenue in 2024

  • There's a big gap between Asia and the Americas in terms of e-commerce revenue, with Asia making $537 billion more than the Americas in 2024.

Region

2024 Revenue

Share of global revenue

Asia

1.97T

47.90%

Americas

1.44T

34.86%

Europe

632.70B

15.37%

Australia & Oceania

42.70B

1.04%

Africa

34.60B

0.84%

E-commerce revenue by segment

  • The food e-commerce market is set to skyrocket from $230 billion in 2019 to a whopping $1.23 trillion by 2029. It's expected to become the biggest segment, overtaking fashion in 2027

  • Fashion is also on the rise, with revenue predicted to hit $1.18 trillion in 2029. That's a 127% increase from $520 billion in 2019

  • Media e-commerce is looking at a 129% growth, going from $280 billion in 2019 to $640 billion in 2029

  • Consumer electronics are set to grow, increasing from $190 billion in 2019 to $400 billion in 2029

  • The Toys & Hobby market will more than double, rising from $70 billion in 2019 to $170 billion in 2029

  • DIY & Hardware Store revenue is expected to jump from $220 billion in 2019 to $720 billion in 2029

Year

Food

Fashion

Media

Consumer Electronics

Toys & Hobby

DIY & Hardware Store

2029

1.23T

1.18T

640B

400B

170B

720B

2028

1.16T

1.13T

610B

390B

160B

690B

2027

1.07T

1.06T

580B

370B

150B

660B

2026

960B

970B

550B

340B

140B

610B

2025

830B

880B

510B

310B

130B

560B

2024

680B

770B

440B

270B

120B

490B

2023

550B

690B

400B

240B

100B

440B

2022

510B

720B

430B

260B

100B

420B

2021

480B

770B

430B

290B

100B

410B

2020

340B

640B

370B

240B

90B

320B

2019

230B

520B

280B

190B

70B

220B

Sources

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